In an announcement on Monday, Uber Technologies has announced that it has joined forces with BBM Messenger.
This partnership will allow users all over the world, including in the application’s biggest market of Indonesia, to book rides via the messenger service.
In a statement given in the media by the company, Uber has gone under a partnership agreement with Creative Media Works, which is operating as BBM Messenger. Creative Media works is a unit of Indonesian media group PT Elang Mahkota Teknologi Tbk. The company operates the global BBM consumer messaging and social networking platform under a license from BlackBerry Limited.
Chan Park, Uber’s general manager in Southeast Asia, said in a statement, “With this partnership, BBM users can quickly request an Uber ride via BBM despite variations in quality of location, network speed, or device features.”
The company added that this partnership will allow BBM Messenger users, including both Android and iOS users to book an Uber ride without leaving the BBM app, or being required to have a stand-alone Uber app on their phone.