Live streaming and new technology has affected many industries but you might not yet have noticed how it has allowed the online casino business to grow in recent years. Several crucial aspects of this change let us see exactly what has happened and how other industries might learn from it.
Games Evolving Rapidly to Attract Players
Timeless games like roulette and blackjack have remained largely unchanged for centuries, which gives them the feeling of being casino classics. Still, in modern times, casinos need to account for the huge diversity of players and their different tastes. This is why you can still find versions of roulette and blackjack that stick closely to the original format as well as newer games with unique twists.
This is sometimes done by adding a themed look or bonus rounds where multipliers and other prizes can be won. The combination of roulette gameplay and the money wheel format can be seen when you play Spin a Win live. This game has a large wheel that’s divided into numbered segments and it offers special bets like color and even or odd, making it feel like a modern, simplified version of roulette.
By using a random number generator (RNG) and augmented reality (AR), casinos can provide a digital version of classic games like blackjack and roulette, as well as create completely new games. Virtual reality has already been introduced to board games such as Catan VR and Skyworld: Kingdom Brawl, so it seems a matter of time before even more classic games get this sort of immersive makeover.
Adjusting and Adapting to the Digital Age
As noted here by Time, there’s a degree of concern in the digital age about our attention span and distractibility. Despite this, the tried and tested casino games remain appealing to players who are happy to focus on them. Game developers appear to have realized that they need to hold the attention of players who have a multitude of other options available to them online.
One way in which this has been done is by creating games that remain simple to play but add extra features to make them more varied. Crazy Time has several bonus rounds featuring a selection of props and unique gameplay that incorporates AR, RNG, and live streaming to good effect. Crazy Pachinko combines slots with a digital version of the famous Japanese pinball-style game to produce something unique.
Applying Changes to Other Industries
The final way that these games have changed is obvious once you enter the games area and see how it’s set up. In many cases, the use of a theme like playing inside a bank vault or in the jungle adds to the game. The setting reflects the theme while the presenter’s clothing and the bonus rounds can also be cleverly linked to the overall theme.
What can other industries learn from this success story? The key point is how casinos have retained the most crucial elements of gambling, like simple gameplay and a random outcome, while diversifying the presentation and gameplay to make them more attractive to a wider audience. It’s a great example of the ideas mentioned in this Harvard Business Review article put into practice.
By using the power of new technology as part of a business strategy, casinos have expanded an existing type of business without losing sight of what made it so popular in the first place.
Also Read: What Games Should You Play to Beat the Luck Factor at Online Casinos?
