How to grow the Japanese online iGaming market in the next decade

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The current legal landscape of online gambling in Japan is highly restrictive. Under the Criminal Code, most forms of gambling are prohibited, including online gambling. The only exceptions are certain forms of sports betting and lotteries, which are operated by government-approved organizations. The law does not differentiate between online and offline gambling, meaning that all forms of online gambling are technically illegal. Despite this, many offshore online casinos continue to operate and accept players from Japan, taking advantage of the lack of enforcement.

As a result of the strict legal landscape, there is currently no regulatory framework for online gambling in Japan. There are no licensing requirements or oversight measures in place, leaving players vulnerable to potential fraud or abuse. Additionally, there is no clear mechanism for resolving disputes between players and operators, further exacerbating the risks associated with the current unregulated market. As such, players must rely on their own due diligence and research to ensure that they are playing at a reputable and trustworthy online casino.

Present arguments for why legalization and regulation would benefit the Japanese economy and society

The editors of the site believe that the legalization and regulation of online gambling in Japan would provide significant economic benefits for the country. The iGaming industry is a rapidly growing sector, with a global market size projected to reach $127.3 billion by 2027. By legalizing and regulating online gambling, Japan could tap into this lucrative market, creating new opportunities for businesses and increasing tax revenue for the government. This would not only benefit the iGaming industry but also other related industries, such as tourism and hospitality. The increased economic activity would also create new jobs and stimulate economic growth, particularly in regions that have been impacted by the decline of traditional industries.

In addition, all these measures will help improve the legal activities of not only online casinos but also online bookmakers. We know that online bookmakers are very popular among the Japanese, as evidenced by this article: 

In addition to the economic benefits, legalization and regulation of online gambling would also provide social benefits. Currently, players who wish to engage in online gambling must do so at offshore online casinos, which are often unregulated and offer little to no consumer protection measures. Legalization and regulation would provide players with access to a safe and fair online gambling environment, with clear consumer protection measures in place, such as age verification and responsible gambling tools. This would help to reduce the potential harms associated with problem gambling, such as financial hardship and mental health issues, and provide players with access to support and resources if needed.

Examples of other countries that have successfully legalized and regulated online gambling

There are several countries that have successfully legalized and regulated online gambling, providing examples of how it can be done effectively. One such country is the United Kingdom, which has a well-established and highly regulated online gambling market. The UK Gambling Commission oversees the industry, ensuring that operators comply with strict licensing requirements and consumer protection measures. The UK model has been praised for its effectiveness in preventing gambling problems and ensuring player safety, while also providing a fair and competitive market for operators.

Another example is Sweden, which legalized online gambling in 2019 and established a regulatory framework for the industry. The Swedish Gambling Authority oversees the industry, setting licensing requirements and consumer protection measures. Since legalization, the Swedish iGaming market has grown significantly, providing economic benefits and consumer protection measures for players. The Swedish model has also been praised for its focus on responsible gambling, with operators required to implement measures such as deposit limits and self-exclusion tools to prevent problem gambling.

Also read: How the iGaming Industry Uses Prize Networks to Boost Sales



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