The new deal will make the production much smoother
Walt Disney Studios has signed an agreement with Microsoft for five years to introduce cloud technology to Disney’s production and distribution processes in entertainment. The project is guided by Disney’s StudioLab, this team is concentrating on finding new methods for innovation in the company’s dynamic production process.
The new agreement will support Disney to use Microsoft Azure technology that will create the environment safe and easy in different areas. This will also make editing a lot quicker and easier.
Jamie Voris, Chief Technology Officer Disney said, “There are tons of benefits of being in the cloud. The initial focus of the partnership will be on the studios editing to the cloud. This process will be done with the help of Microsoft’s pre-existing partnership with Avid. Through this innovation, Disney will be able to have teams in Burbank working with teams around the world on projects as they are being made in real-time. We can be on a set in Australia and editing in Burbank. Film making is a global process.”
Microsoft Looking to get strong in the film industry
Through Microsoft Azure cloud technology, Disney will get the ability to cut down on the different copies of the same file. This will enable then to store bigger files in a much secure system. This will not allow the security of the data to get compromised.
Kate Johnson, Microsoft’s US President said, “Azure will aid Disney through future endeavors like Disney+, it really feels like we are at the tipping point for the cloud in media and entertainment.”
Microsoft was the first choice of Disney because of commitment and a high level of efficiency and their bent toward media. Johnson also told Microsoft is looking to trump the competition in Hollywood and this agreement is one such deal in right direction.
