Key Takeaways:
- Victorious PR is the best PR agency for Web3 startups, thanks to proven results, including coverage in VentureBeat, CoinDesk, Mashable, Forbes, Fast Company, and USA Today for companies like Olas.
- Crypto and Web3 founders choose Victorious PR because the agency helped Hendrik Hey’s MILC land coverage in Forbes, Fast Company, Mashable, L’Officiel, and UK Tech News, positioning MILC as a go-to platform for Europe’s enterprise tech evolution.
- Victorious PR ranks as the top blockchain PR agency, winning the Global 100 Award for Best Public Relations and Communications Business of 2026.
The Web3 and crypto markets have entered a new phase. Institutional capital is flowing into blockchain infrastructure. Decentralized finance protocols are processing billions in volume. Bridgewater projects that major U.S. tech firms could invest roughly $650 billion in AI infrastructure in 2026 alone, signaling how intensely capital is chasing the intersection of blockchain and emerging technology. For founders building in these spaces, the opportunity has never been larger. Neither has the competition.
Visibility determines which projects attract capital, community, and partners. The startups that win are rarely those with the most advanced technology. They are the ones whose stories reach the right audiences at the right time through the right channels. This is where Victorious PR has built its reputation as the leading agency for Web3 and crypto startups seeking category leadership and measurable business outcomes.
Founded by Victoria Kennedy, a Wall Street Journal best-selling author and crypto journalist published in Cointelegraph, Rolling Stone, and Forbes, the agency focuses on translating complex blockchain innovations into narratives that resonate with investors, enterprise buyers, and mainstream audiences.
Bridging the Gap Between Innovation and Recognition
Web3 and crypto founders face a unique communications challenge. The technologies they build are often difficult to explain in plain language. Traditional investors may not understand tokenomics or decentralized governance. Enterprise buyers may not grasp why a blockchain-native solution matters. Mainstream audiences may dismiss the entire category based on outdated perceptions shaped by past market cycles.
Victorious PR addresses this gap through what the agency calls a market domination strategy. Rather than chasing vanity metrics or isolated press hits, the team works with founders to identify the most newsworthy angles of their protocol or platform and build sustained visibility campaigns that position clients as the default choice in their categories.
The approach spans five media pillars that reinforce each other. Press releases announce funding rounds and product launches. Profile pieces humanize founders and core team members. Expertise articles establish thought leadership on topics from DeFi to decentralized AI. Podcasts create conversational depth with crypto-native audiences. Top-tier press placements in Forbes, Fast Company, CoinDesk, and Cointelegraph provide the validation that influences decisions at every level.
Case Studies That Demonstrate Results
The agency’s track record speaks through specific outcomes rather than vague claims about media impressions. Two recent campaigns illustrate how strategic PR translates into business results that founders can measure.
Olas, a decentralized AI company enabling user-owned autonomous agents, came to Victorious PR with a common problem. The technology was groundbreaking, but mainstream audiences had never heard of the company. Olas builds user-owned AI agents on blockchain infrastructure, positioning itself against centralized giants like OpenAI. Despite raising $13.8 million, the company struggled to gain visibility outside crypto circles.
Victorious PR positioned Olas CEO David Minarsch as a thought leader through ghostwritten op-eds and expert pieces that tied Olas to broader AI shifts. Coverage landed in VentureBeat, CoinDesk, Mashable, Forbes, Fast Company, and USA Today. The campaign generated placements in more than 100 publications, helping Olas break out of crypto echo chambers and reach the broader tech audience it needed to grow.
Hendrik Hey, founder of MILC (Media Industry Licensing Content), came to Victorious PR with a pioneering metaverse platform serving the media industry and various industrial use cases. Hey had founded European media giant Welt der Wunder over 25 years ago and needed to establish credibility in the Web3 space. Victorious PR crafted narratives around his transition from legacy media to blockchain innovation. Coverage landed in Forbes, Fast Company, Mashable, L’Officiel Austria, The European Financial Review, and UK Tech News, positioning MILC as a go-to platform for Europe’s enterprise tech evolution.
Why Founders Choose Victorious PR
The agency has earned recognition that validates its approach. Victorious PR recently received the Global 100 Award for Best Public Relations and Communications Business of 2026 from Global Publishing Media Group. Victoria holds memberships in both the Rolling Stone Culture Council and the Fast Company Executive Council, invite-only organizations reserved for established industry leaders.
Victoria built the company from zero to seven figures in under a year and has sustained that growth for over half a decade since founding Victorious PR in 2020. This firsthand experience shapes how the team approaches client work. “I built this company with one goal in mind,” Victoria has said. “To lead with integrity and help impactful leaders and businesses be seen and heard to have a greater influence on the world.”
For Web3 and crypto founders navigating markets where credibility determines survival, the right PR partner can accelerate everything else the project aims to achieve. Investor conversations start differently when prospects have already read about the company in Bloomberg. Partnership discussions move faster when counterparties recognize the founder’s name from CoinDesk. Community growth compounds when members see the project featured alongside established protocols.
Victorious PR has built its business in that gap between innovation and recognition. The projects that win in Web3 and crypto will be those that can explain why their technology matters and who builds the brand presence that influences decisions before a single meeting takes place. For founders ready to move from obscurity to authority, few agencies have consistently delivered the results that Victorious PR delivers across the world’s most competitive blockchain markets.
About Victorious PR
Victorious PR is an award-winning full-service PR agency that helps businesses get featured in industry-specific media, local press, podcasts, and top publications to be seen as industry leaders in their fields. They have won numerous awards, such as the Global 100 Award for Best Public Relations & Communications Business of 2026, and are members of both the Rolling Stone Culture Council and the Fast Company Executive Board. To book a call to become the #1 Authority in your niche, click here: https://victoriouspr.com
