The wellness real estate market has seen explosive growth in recent years, reaching $438 billion in 2023. It’s projected to more than double to $913 billion by 2028.
What is driving this explosive growth? For starters, today’s affluent homebuyers are increasingly health-conscious and want their living environments to support their wellness goals. They recognize that true luxury extends beyond material goods to how their surroundings make them feel.
At the core of wellness real estate is biophilic design, which connects residents more closely to nature. Homes incorporate ample sunlight, ventilation, greenery, and natural materials. Open floor plans blur the boundaries between indoor and outdoor space. Smart home technology provides air and water filtration. Fitness studios, spas, and therapy rooms cater to physical and mental health.
The financial incentives are compelling for developers and investors. Wellness-enhanced projects achieve premium sale prices 10% to 25% higher than conventional luxury homes. Rental yields can also increase thanks to the higher perceived value.
Wellness Design in Luxury Real Estate
The demand is growing for healthy, nature-inspired homes. Here are some of the top wellness design trends in luxury real estate:
Biophilic Design
Biophilic design connects people with nature by bringing the outdoors in. Specific biophilic design features in luxury homes include green walls, indoor gardens, large windows that maximize natural light, water features like koi ponds, and sustainably sourced natural materials. These natural elements bring the calming effects of the outdoors in.
Air and Water Quality
Poor indoor air and water quality pose serious health risks. Luxury homes are installing advanced filtration systems and using non-toxic materials to minimize pollutants and allergens. HEPA air filters, ultraviolet air purifiers, and chemical-free building materials are creating an indoor environment as pure as possible.
Fitness and Wellness Amenities
A pool could boost your home’s value by as much as 7%. As interest in health and wellness rises, demand for fitness and wellness amenities in residential properties is soaring. Some even offer on-demand fitness classes and personal training sessions to residents. With wellness amenities built into the community, luxury homeowners can maintain healthy, balanced lifestyles.
With biophilic design, air and water purification, and wellness amenities integrated into the home, luxury real estate is making health and well-being a priority.
More Than Just Real Estate
In leading cities worldwide, wellness and design are increasingly driving exclusive property markets. Nowhere is this more evident than in Vienna. The city has been ranked the most livable place out of 173 others once again.
In the heart of the city’s “Golden Quarter” in the 1st district, various art galleries, design shops, and concept stores provide a creatively inspiring environment. Surrounded by beauty, immersed in culture, and supported by a like-minded community, residents enjoy a lifestyle that nourishes the mind, body, and soul.
Co-working spaces promote collaboration, while meditation and yoga studios offer sanctuaries for inner peace. Outdoor parks and pedestrian walkways encourage activity and spontaneity. There’s a sense of belonging that comes from more than just a nice apartment.
As Vienna sets the standard for the future of luxury living, wellness design reimagines real estate as a pathway to living well, not just living large. For homebuyers seeking meaning and amenities, few places can compete with the complete lifestyle promise of this forward-thinking city.
Impact of Location and Community
Access to green spaces and walkable neighborhoods promotes health by encouraging physical activity. People who live in neighborhoods with more parks and tree canopy coverage have lower rates of cardiovascular disease and depression. The Walk Score metric, which rates locations based on proximity to amenities, has even been linked to higher property values.
But it’s not just the physical layout of a community that matters. Social connections are key to wellness. Studies from the Harvard T.H. Chan School of Public Health have found that people with stronger social relationships have an increased likelihood of long and healthy lives.
Tight-knit communities foster a sense of belonging. Checking in on elderly neighbors, joining a community garden, attending block parties — these small acts of engagement make a difference. Vienna real estate owners understand this well.
Global Examples of Wellness-Focused Luxury Real Estate
Here are several examples of wellness-focused real estate:
One&Only Mandarina Private Homes
Located on the Riviera Nayarit in Mexico, the One&Only Mandarina Private Homes epitomize luxury living in harmony with nature. The homes are nestled in the lush jungle landscape and built with natural stone and wood to blend into the surroundings.
Floor-to-ceiling windows and outdoor living spaces connect residents to the serene environment. Owners have a wide range of wellness activities, including beachfront yoga, guided meditation sessions, and surf lessons to take advantage of the prime surfing waves.
The Ritz-Carlton Residences, Miami Beach
At The Ritz-Carlton Residences in Miami Beach, residents can enjoy a complete wellness lifestyle. Its signature services include:
- Consultations with a nutrition coach to optimize diet and food planning
- Diverse fitness classes ranging from yoga to high-intensity interval training
- Customized spa therapies like massage and facials.
From nutrition and fitness to spa treatments, residents receive personalized guidance tailored to their health goals.
111 West 57th Street
The ultra-luxury condominium tower on Billionaire’s Row in Manhattan provides amenities to rival any five-star wellness resort. Residents have access to:
- 82-foot swimming pool
- State-of-the-art fitness center with technogym equipment
- Yoga and pilates studio
- Private treatment rooms for massage therapy.
With sweeping city views as a backdrop, the wellness facilities at 111 West 57th Street offer an urban oasis to practice self-care and decompress from busy city living.
In a Nutshell
As health and well-being become top priorities for affluent consumers, demand is rising for homes that enable wellness through amenities, services, community planning, and health-conscious building materials and technologies.
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