Asset Visibility

Enhancing Asset Visibility in Distributed Operations

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Imagine this: your operations manager requires a particular item of equipment urgently. It was last known to be at the northern depot three weeks ago, but no one quite knows where it is now. Then come the phone calls, the emails, the searches through the log books. Two hours later, and it was located, sitting idle 50 kilometres away while your team was about to rent a replacement.

Ring any bells? If you’re managing operations across multiple sites, you’ve likely lived this experience more times than you care to admit. The problem isn’t simply about losing inventory, it’s about the ripple effects of inefficiency that ensue. Lost time, redundant purchases, underutilized assets, and frustrated teams trying to coordinate resources they can’t see.

For companies that have geographically dispersed operations, whether it is construction companies, manufacturing facilities with multiple plants, or logistics networks, asset visibility is not a nicety, it is the difference between smooth operations and constant firefighting.

The Distributed Operations Dilemma

This is what makes asset management so difficult when you have multiple sites: things are in motion, but they’re not necessarily in predictable motion. It’s not like your fleet vehicles that have a route every day, but it’s also not like your stationary warehouse inventory.

Consider generators, trailers, construction equipment, temporary site offices, specialty tools, or shipping containers. These items are deployed to different sites depending on the needs of the project. Sometimes, they remain at the site for weeks. Other times, they move from three different sites in one day. Conventional inventory management is not suitable for such semi-mobile items because the process of updating is done manually and is always behind the actual movement.

The end result? Your asset register indicates that equipment is located at Location A, but it is actually located at Location B. Or, for that matter, it could be nowhere near where anyone expected it to be because someone borrowed it “for just a few hours” and forgot to check it in. According to research by the Aberdeen Group, businesses misplace about 20% of their equipment on an average annual basis, and the average company spends about 5% of its revenue on replacing equipment that is actually still somewhere in its possession, just misplaced.

That’s not a small operational glitch. That’s a big financial burden that multiplies over time.

Centralised Visibility: Seeing the Whole Picture

GPS tracking is a game-changer in terms of how you can manage your assets in a distributed operation because it gives you a single source of truth. You don’t have to rely on people remembering to update the system or knowing where the assets are supposed to be.

This is more important than you might initially realize. When everyone is working from the same set of correct information, everything becomes much easier to coordinate. Your Sydney team can see that the equipment they need is actually sitting idle in Melbourne. Your project manager can confirm that the shipment actually did arrive at the remote location without having to make phone calls.

The visibility isn’t limited to GPS location, either. Today’s tracking technology offers history of movement, dwell time, and usage patterns. You’re not simply looking at where something is at any given moment—you’re seeing how it moves through your process. And that’s where the optimization opportunities lie, in the history that you likely didn’t know existed.

For example, you may find that some of your equipment is spending 60% of its time idle in locations where it is not often required, while other locations are constantly asking for it. You may also find that some equipment is constantly moving between the same two locations, and that you would be better off installing equipment at both locations permanently. This kind of insight can be gained with the use of a GPS tracking device for caravan, which will allow you to monitor your equipment and make decisions based on its actual usage patterns.

Utilisation: Getting More from What You’ve Got

Asset utilization rates will give you an idea of whether you are actually getting value for the equipment that you have invested in. However, you can’t measure what you can’t improve, and the only way you can measure utilization in a distributed environment without GPS tracking is by looking at manual logs that are incomplete at best.

The GPS tracking system offers objective data on equipment utilization. You will know exactly how often the equipment is used versus sitting idle, and which sites are heavy users versus light users. This directly affects capital allocation.

Do you actually need to buy another generator, or can you simply allocate the four you have more intelligently? Should you consider scrapping equipment that is underutilized, thus saving money and maintenance costs? Where are the locations that tend to over-request resources, possibly due to inefficient processes or actual resource constraints?

One study from EquipmentWatch discovered that construction firms with GPS tracking on their equipment reported average utilization gains of 15-25% simply because they could see where the equipment was sitting idle and move it to where it was needed. That is the equivalent of having three or four more assets without having to purchase them.

The accountability piece also shouldn’t be ignored. Knowing that the movement of assets is tracked will cause equipment to remain where it should and come back when it should return. The “I’ll just borrow this for my side project” mentality will shrink when there is clear visibility into who has what.

Operational Planning Becomes Smarter

Asset visibility is not only a solution for the current issues—it also enhances the way you are going to plan for tomorrow. When you have good information about where your assets are and how they are being used, it becomes much easier to forecast the needs of tomorrow.

You can see trends related to the seasons. Perhaps certain pieces of equipment are in high demand at certain times of the year, and you can schedule maintenance during the off-peak times. You can pick out trends that indicate growing needs before they become issues. Perhaps a certain type of asset is seeing an increase in movement between locations, and that could indicate a growing need that will eventually necessitate more capacity.

Maintenance scheduling is also improved. Instead of performing maintenance based on time or rough estimates of usage, you can now schedule maintenance based on actual usage and movement patterns. Equipment that has been idle for three months is probably not in need of maintenance yet, while equipment that has been working non-stop is probably due for maintenance sooner than your annual schedule would indicate.

The risk management aspect is also important. Some assets have insurance or compliance issues that are location-dependent. GPS tracking allows for auditable proof that equipment remained within designated areas or that sensitive assets did not appear in unauthorized locations. This is important in case of disputes or claims filing.

The Semi-Mobile Asset Sweet Spot

The use of GPS tracking is especially bright when it comes to semi-mobile assets. These are assets that are not vehicles but are not fixed in one place either. Trailers, portable generators, compressors, light towers, welfare units, shipping containers, and specialized tools are some examples of semi-mobile assets.

These assets cause headaches for management precisely because they don’t fit into the current tracking systems. Your fleet management system tracks the vehicles. Your warehouse management system tracks the stationary inventory. But what tracks the trailer that gets dropped off at six different locations in three months? What system knows where the generator is that was deployed last Tuesday in the emergency response?

GPS tracking fills that gap. You are extending the same visibility you have for your fleet vehicles to all of your mobile and semi-mobile assets. This provides a complete view of your operations, rather than a patchwork view with blind spots.

The technology has also become more practical. Battery-powered GPS trackers with battery life measured in years are ideal for unpowered assets. Weather-resistant, ruggedized units are able to withstand harsh environments. Compact units can be hidden to protect against tampering. The obstacles that could have made GPS tracking impractical five or ten years ago are no longer significant.

Integration and Ecosystem Thinking

Having GPS tracking as a standalone service is useful, but having GPS tracking as an integrated service is where the transformation happens. When your data from tracking is integrated into your overall business systems, such as your ERP system, your project management system, your maintenance scheduling, and your procurement, that is when the power is unleashed.

Envision your project management system automatically checking the availability of assets before scheduling. Or your procurement system highlighting purchase requests with alerts indicating that adequate equipment is available but underutilized. Or your maintenance system automatically creates service orders based on actual equipment usage rather than arbitrary time intervals.

This degree of integration requires some initial effort. APIs have to be set up, data formats have to be standardized, and workflows have to be redesigned. But the benefits are well worth it. You shift from asset management to orchestrating an intelligent ecosystem where information flows automatically and decisions are based on reality rather than assumptions.

User experience is also important in this regard. A tracking system that requires logging into a different platform, learning different interfaces, and manually comparing data will not be widely adopted. Systems that integrate seamlessly into the existing work environment and provide data in context, where people already work, are adopted at much higher rates and therefore provide much more value.

Beyond Location: The Data Layer

While location tracking is the big feature, the true power often comes from the data layer that is built on top of it. Movement data, geofence breaches, dwell time analysis, correlations to usage—these are the types of insights that not only tell you where your assets are, but also how your operation is working.

You may find that some sites are always efficient in returning equipment, while others tend to hold onto things longer than they need to. That’s not a technology problem to solve, but a process or culture issue. But you would never have known that without the data.

Or you could discover that the assets allocated to certain projects are showing unusual patterns of movement that indicate inefficient workflow. Perhaps the equipment is constantly being shuttled back and forth in a way that indicates poor resource allocation. Perhaps it is being moved in a way that causes unnecessary wear and tear.

Tracking temperature, shock, and tamper alerts—there’s more that a GPS tracking system can do than just track the location of an asset. For critical assets or valuable items, having all these parameters tracked can offer end-to-end protection and ensure that the condition of the asset is maintained.

Making It Real: Implementation Considerations

Implementing GPS tracking in far-flung operations is not merely a technology rollout but a change management initiative. You have to get the buy-in of site managers who will consume the data, the field operations teams who will have assets tracked, and the executives who have to sign off on the spend.

Begin with what matters most to you, perhaps your highest-value assets or your most painful areas. You don’t need to track everything at once. Choose a set that will provide obvious and measurable value, and then start tracking there. Once you have proven success, you can scale.

Communication is critical. If people feel that GPS tracking is surveillance or a lack of trust, resistance will be high. Position it in terms of the benefits to the operations: less time spent searching for equipment, greater availability when teams need it, data-driven decisions on purchases and deployment. The aim is to optimize operations, not to monitor people. It’s training and support that makes the difference between the system being used effectively and not. You can’t have a dashboard full of functionality that no one understands and expect it to deliver value. Spend the time to make sure that people understand how to get the information they need out of it. 

The Competitive Reality

The competitive reality The thing is, your competition likely has better asset visibility than you if you’re still doing it the old-fashioned way. GPS tracking is no longer a bleeding-edge technology; it’s a best practice. Businesses that have adopted it are making decisions based on better information and are more efficient as a result. The answer isn’t whether GPS tracking is worth it—the ROI evidence on that is pretty clear. The question is whether you’re okay with accepting the disadvantages of reduced visibility while your competitors have full asset awareness. In distributed business, where complexity grows geometrically with each new location and asset, visibility solutions are not nice-to-haves. They are must-haves that separate being in control of your operations from simply reacting to whatever crisis is next. 

Takeaway 

The kind of technology you need to have visibility of your assets in distributed operations has to be able to keep up with the complexity of how your assets are actually moving through your business. GPS tracking gives you the kind of real-time, centralized visibility that just isn’t possible with manual processes. Begin with your highest-impact assets, and then scale. The efficiency savings and cost reductions will typically far outstrip the costs of implementation in a matter of months. If you’re still operating in a state of limited visibility, you’re tolerating both short-term inefficiencies and long-term competitive disadvantages that become increasingly difficult to overcome.

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