In an era of complicated interests and multiple global crises, the need for an integrated security idea and the concept of delivering integrated solutions that serve the interests of customers is emerging. Defence Unlimited International has earned its name as one of the top integrated security & defense solution providers by delivering solutions that best suit the clients’ needs. The company was founded by Edward Banayoti (Founder and CEO) in 2015 with a mission to work closely with its clients to provide them with all their security and defence needs regardless of the size.
The Multi-Faceted Leader Changing The Landscapes
Along with being the Founder of Defence Unlimited International, Edward is also the CEO of the Canadian League of Lobbyists & Advocacy Professionals (Canada) and the Canadian Association of Political Consultants. He is dedicated to supporting the highest standards of business ethics, with his extensive experience of more than 15 years in the fields of intelligence, international security, and diplomacy as a trusted advisor at the highest governmental levels.
As the Founder and CEO of Defence Unlimited International, he believes that his roles and responsibilities are now to be agile and adaptable to the changing landscapes around the world and lead from the front, not from behind a desk.
Offering Security and Defence Solutions
Over the past few years, Defence Unlimited International operates differently to a lot of defence contractors that are currently in the market. It also works with a broad range of partners to provide solutions to its customers. Its core value ‘trust’ is the core element to form strong relationships with its client and to act as a base for all its existing and future business practices.
Acting as a brokerage firm that deals in military/defense and security industries, Defence Unlimited International provides security and advisory services to a wide range of different clients, including governments around the world and companies of various sizes. It also offers systems and solutions of all sizes and range from simplicity to complexity. However, the company only provides these solutions and services after gaining a deep understanding of its clients’ needs and all aspects of their requirements. These solutions & services include Surveillance/Counter-surveillance, Communication systems, UAVs, Aircraft, Tanks, Private security contractors/close protection, etc.
Driving Innovation By Leading
It is a known fact that innovation is the key to success. For companies that don’t sound innovative in this new world will not able to sustain and survive. Therefore, Edward leads his team to drive innovation in the industry. He keeps his focus around his people because they present the best way to change things in the business and also ensure that there is change with the times. The seasoned leader proudly asserts, “I believe our people who present innovated new ideas should always be heard out and their ideas integrated into the business where possible.”
Dealing With COVID-19 Effects
For everyone, the critical challenge is to know how our world will look like after COVID-19 and the path back to “normality.” This won’t be easy and going to be a long path forward for everyone. According to Edward, the new circumstances will be the biggest challenge for the business community and the general public at large. Therefore, Defence Unlimited International is taking precautionary measures that are necessary to mitigate the impacts. “But, we are resilient, and we need to move on—that is how we are dealing with COVID-19,” says CEO Edward.
Furthermore, COVID-19 has affected every business across the world, and Defence Unlimited International is no exception. The company’s skilled team members are working from home (most of them) to complete their tasks. Some of their contractors are still working on projects, but the pandemic has slowed down a lot of the projects they are working on. Customers with whom they work still need their services, but freedom of movement has become quite difficult. But, Defence Unlimited International is always ready to deal with any problem of its clients’ by delivering the finest solutions.
Boosting Employees By Connecting With Them
Every leader has a different way through which they encourage their team. Edward has opted for a way to stay connected with his team by sharing stories about the benefits and drawbacks of working from home and not being in the office. He also encourages others to share their stories as well as takes some extra time on the phone to talk to people and check in on them. In this way, he tries to motivate his team and stay connected with them. Furthermore, Edward is looking forward to bring new talent into his team to spearhead some upcoming projects. “It’s never been a more exciting time to be part of the Defence Unlimited International team,” says Founder Edward.
A Piece of Advice
For aspiring entrepreneurs, Edward’s advice is always to be resilient and be confident in what you do. He further states, “People on the other side of the table want someone that is confident in what they do, but you need to be resilient because you are going to get a lot of no’s going forward and deal with circumstances outside of your control – you have to bounce back quickly and get back to what you’re doing!”
