“Serving size” and “calories” are now in a larger, bolder font
The Nutrition Facts label has a fresh new look! The U.S. Food and Drug Administration (FDA) has updated the Nutrition Facts label on packaged foods and drinks. Based on updated scientific information, new nutrition research, and input from the public FDA required changes to the Nutrition Facts label. This is the first major update to the label in over 20 years.
To help consumers understand how to use the updated label, FDA has developed the education campaign, The New Nutrition Facts Label: What’s in it for You?, as part of the FDA’s Nutrition Innovation Strategy. The refreshed design and updated information will make it easier for consumers to make informed food choices that contribute to lifelong healthy eating habits.
So, what’s new on the label?
The changes to the Nutrition Facts label make it easier for consumers to meet their nutrition goals and the recommendations from the Dietary Guidelines for Americans. Here’s what need to know to make the most of the label the next time you go food shopping:
- “Serving size” and “calories” are now in a larger, bolder font.
- Serving sizes have been updated to better reflect the amount people typically eat and drink.
- Daily Values for nutrients have been updated.
- Added sugars, vitamin D, and potassium are now listed on the label.
What’s in it for you?
Using the Nutrition Facts label can help consumers make food choices that support a healthy diet. FDA’s Nutrition Facts label education campaign features a wealth of materials to help consumers understand and use the label and educate others on the changes. FDA’s website provides an overview of the campaign and links to materials for dietitians, physicians, health educators, and teachers. The social media toolkit contains newsletter text, social media messages, images, campaign videos, and fact sheets for social sharing. And the “What’s New” page can help consumers understand the label updates and more.
FDA encourages consumers to use these campaign materials to help increase awareness, understanding, and use of the Nutrition Facts label.
The next time you head to the store, look for the new Nutrition Facts label to help you make more informed food and beverage choices for you and your family.